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Why Your Website Should Be Editable (Without Calling a Developer)

Simon Reif··3 min read
CMSSanityNext.jswebsite

You paid for a website. €3,000, maybe €5,000. You received a beautiful site, with nice photos and well-crafted texts.

Then 3 months later: you change your phone number. Or you want to modify a paragraph on the homepage. Or add a new service.

And there, two options:

  1. You call the developer, wait 2 weeks, pay €200 for 15 minutes of work
  2. You give up and leave it as is

Neither is acceptable in 2024.

The Real Problem: Locked Websites

Most websites are "frozen." The design is hardcoded. Texts are written directly in the code. Changing anything requires opening the codebase.

It's as if your Word document required a programmer to correct a typo.

The Solution: A Headless CMS

A headless CMS (like Sanity, Strapi, or Contentful) separates the content from the site's design. In practice:

  • You log into an interface (as simple as Facebook)
  • You modify your texts, images, prices
  • You click "Publish"
  • Your site updates instantly

No code. No developer. No wait.

Why Sanity?

I use Sanity for my clients for several reasons:

Intuitive interface Even someone who's never touched a website can understand in 5 minutes.

Robust free plan For small businesses and SMEs, Sanity's free plan is largely sufficient.

Total flexibility I can create exactly the fields you need. A price, an address, a list of services... Everything is customizable.

Built-in image optimization Images are automatically resized and converted to the optimal format for the web.

Concrete Example: A Local Business

A local service business needs to be able to modify:

  • Opening hours
  • Service prices
  • Team member photos
  • Customer reviews

With Sanity, each of these elements becomes an editable field. The owner logs in, modifies, publishes. No technical training required.

The Winning Combo: Next.js + Sanity

Next.js handles the technical side: ultra-fast, excellent SEO, modern. Sanity handles content: simple, visual, accessible.

Result: a site that performs AND that you actually control.

How Much Does It Cost?

For a standard business website:

  • Basic site without CMS: €1,500 - €3,000 (but you can't modify anything)
  • Site with Sanity CMS: €2,500 - €5,000 (you're autonomous)

The difference in price is absorbed in less than a year by the invoices you'll no longer pay for small changes.

What Does the Transition Look Like?

  1. We define together what you need to be able to modify
  2. I build the site with the appropriate fields
  3. I train you for 30 minutes on the interface
  4. You're autonomous

The training is included. And if you ever get stuck, one call and it's sorted.

Have a project in mind?

30 minutes to discuss it, no commitment.

Book a call